novelinnhs Chapter 109 Radical
Chapter 109 Radical
Chapter 109 Radical
Although Twice is very popular in South Korea and Japan, and has a high level of popularity in China, none of the nine members have a top luxury brand endorsement yet.
Actually, it's not just them. Currently, among all South Korean celebrities, only a handful have received endorsements from world-renowned luxury brands, and most of them are only regional brand ambassadors at the lowest level.
So far, only G-Dragon of BIGBANG holds the title of global brand ambassador, an honor he received in 2016.
The main reason for this is that these big brands previously looked down on Korean celebrities, after all, South Korea is only a market of 5000 million people. However, in recent years, with the growing global influence of Korean celebrities, these world-class luxury brands have turned their attention to the Korean entertainment industry.
This time, Zhou Wenzhe brought endorsement contracts from several top clothing and jewelry brands.
He was able to obtain these resources because his father's investment company invested in these luxury goods groups when they were in a downturn a few years ago, and has now become one of the major shareholders of these groups.
Of course, the final decision on who to use still needs to be made by the group's professionals, but Zhou Wenzhe's opinion can play a decisive role.
Fertilizer does not flow into outsiders' fields.
Zhou Wenzhe will definitely give this opportunity to Lin Nalian. The main reason he is still talking to Park Jin-young is that he doesn't want her to know about their relationship.
In addition, he also prepared endorsement contracts for Kim Jisoo and Choi Sulli, and Bae Joo-beol was not left out, even though her current level of intimacy with him is the lowest among all the women he has been with.
Lin Yun already has many endorsements, so he doesn't need to worry about her for now. He just needs to give her some good scripts.
Park Jin-young once again had a newfound appreciation for Zhou Wenzhe's abilities, realizing that appointing him as the company's chief strategy officer was indeed the right move.
So quickly, we've already achieved results.
Louis Vuitton, Gucci, Fendi, Prada, Graff, and so on—these are all world-renowned top luxury fashion and jewelry brands.
Pick whatever you like?
It feels like a dream.
"President Park, only two people can be selected from Twice, and whether these two people can ultimately secure the endorsement still needs to be evaluated."
"I understand. So, who do you think would be more suitable?"
"Let's choose Nayeon, a Korean member, and another Japanese member, so that we can cater to both the Korean and Japanese markets."
In fact, when it comes to the luxury goods market, the Chinese market can be said to occupy half of Asia. Chinese people spend hundreds of billions of RMB on luxury goods every year, accounting for about 20% of the global total.
Logically speaking, Twice has a Taiwanese member, Chou Tzu-yu, who would be a more suitable spokesperson. However, this member, who shares the same surname as Chou Wen-che, was embroiled in a huge controversy a couple of years ago.
This controversy directly deprived her and Twice of the possibility of operating in mainland China.
Park Jin-young had no objection to this. Lim Na-yeon is one of the most popular members of Twice, so choosing her is only natural. Choosing a Japanese member would also further solidify the group's popularity in Japan, and it would also show that the company treats foreign members equally.
With only three Japanese members, who should we choose?
Of the three Japanese members, the most popular right now is probably Sana Minatozaki. A couple of years ago, she captured the hearts of many boys with her phrase "cheese seaweed rice roll" accompanied by a "shyshyshy" gesture, propelling her to the top three in the group.
However, the other two are also quite popular. Mina has always been a quiet girl, and with her friendly smile, she has always been very popular among fans.
Momo Hirai Momo has outstanding dance skills, and coupled with her excellent figure, she has a lot of male fans.
Unsure of what to do, Park Jin-young ultimately passed the buck to Zhou Wenzhe, saying, "Wenzhe, you should decide this yourself."
"That works too, but I'm telling you beforehand, don't blame me if we don't get this endorsement in the end."
"No, no, this is something you fought for in the first place. Even if it doesn't work out, it's okay." Although Park Jin-young said this, he would still feel a little bad if he didn't succeed in the end.
"OK, then I'll talk to the brand and ask them to send an inspection team as soon as possible."
"Okay, I'll leave this to you."
"It's what I should do."
After discussing the endorsement, Zhou Wenzhe brought up Bae Suzy, whom he had just met.
"President Park, I just ran into Bae Suzy."
"Really? She came to the company?" Park Jin-young was somewhat surprised.
"Yeah, you didn't know?" Zhou Wenzhe was also quite surprised.
"Sigh, it seems like it's been quite a long time since I last saw her."
Park Jin-young felt a complex mix of conflicting emotions towards his former protégé.
Although he claims that JYP Entertainment is more humane than other entertainment companies and treats its artists well, it can't retain its talent, and he doesn't know why.
Actually, Bae Suzy didn't have any conflict with JYP Entertainment. Her decision not to renew her contract was mainly because she wanted to get rid of the "idol" label. After all, Miss A had disbanded, so what was the point of her still having that identity?
If you want people to forget that she's an idol, then the only option is to switch to a professional actor management company.
"She doesn't seem to be in a good mood."
"It's probably related to her recent controversy."
"Although she chose not to renew her contract with the company, she is still an artist under the company. Isn't it a bit heartless to ignore her like this?"
"The company really can't get involved in this matter. When she made those inappropriate remarks, the company told her to delete them and apologize immediately, but she wouldn't listen."
Park Jin-young was also helpless. This whole thing was Bae Suzy's own fault, and now that it has developed to this point, it is her own doing.
While netizens were condemning her, they also vented their anger on JYP Entertainment, as many of the company's artists were implicated. If the company were to stand up for her at this time, wouldn't that just add fuel to the fire and potentially cause even more trouble?
The best solution to this problem right now is to let time resolve it.
"So if you want to help her, what do you think President Park should do?" Zhou Wenzhe didn't think that giving Bae Suzy a good script would turn her career around. Besides, these things are unpredictable, and there's too much uncertainty.
To ensure the mission went perfectly, he came up with some other methods.
Park Jin-young has been in the entertainment industry for so many years and manages such a large entertainment company, so he should be very experienced in handling this kind of thing.
However, as the company president, I must first consider the interests of the entire company and prioritize stability, so some radical methods cannot be used.
But Zhou Wenzhe isn't afraid. He's all alone, so he can use any method, no matter how radical.
"You want to help her?" Park Jin-young looked at Zhou Wenzhe with surprise, wondering if he and Bae Suzy had some special relationship.
"Yes, as the company's strategy officer, crisis management is also part of my job. I can't just stand by and do nothing."
Upon hearing this reason, Park Jin-young smiled and said, "Actually, there are other ways, but it's a bit—" Park Jin-young looked at Zhou Wenzhe and smiled.
"What method?"
"Let Bae Suzy reveal another relationship, and that will divert netizens' attention."
"puff."
Zhou Wenzhe couldn't help but spit out a mouthful of tea.